Making it in Esports: 9INE Founder, Fredrik Belstad On Owning an Esports Team

This article is part of Gamer One’s new Making it in Esports series which interviews top industry team owners to learn more about their journey and to share the lessons they’ve learned along the way.

The following is a recent interview we had with Fredrik Belstad, founder of 9INE.

Fredrik Belstad1. What was your journey like that eventually led to owning your own team?

FB: I have been trying to play CSGO on a professional level before but as many others didn’t get very far. Then after I quit playing for 2 years, a friend of mine contacted me and asked if I was interested to start up an esports organization with a solid sponsor that could found our expenses.

2. What’s an average workday look like for you?

FB: First of all, coffee. After the coffee, I do a rehash of yesterday’s news/information regarding our team and the esports scene. When I’m done with the rehash I start to prioritize what’s urgent and what we can do later in the day.
My work tasks could be anything from developing 9INE as a brand to manage that our players are good to go.

3. What’s the most challenging part about owning your own team?

FB: I would say that’s to manage the people behind the scene. It’s not just all fun & play. Every esports organization needs to do hard and sometimes less fun work to make it work. I would say that it is a lot of people with flashy titles that actually don’t know what business really is.

4. What advice would you have for aspiring professional gamers?

FB: Don’t look for the highest salary or who can give you the most free stuff. Look for a solid ground where you can develop and also get the help you need to develop.
Another important thing is to be active on social media and create your own content.

5. What excites you most about the future of the esports industry?

FB: I have always been fascinated by the esports industry because there have always been so many passionate people!

James Clarke

Co-founder of Gamer One